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Create For The Fans, Not For The Mainstream

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In many walks of life, for those engaged in traditionally ‘creative’ pursuits or more formulaic fare that continues to be served up during the course of a ‘standard’ working day (whatever ‘standard’ might mean), there’s usually a choice that has to be made. It’s one of focus. Should you aim to produce something that the masses will flock to? Or focus on pursuing the niche, … Continue reading Create For The Fans, Not For The Mainstream

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